SOFTWARE: WordPress
LOCATION: Italy
WEBSITE: www.abelevadacca.it
01. The Company
An Italian sculptor and painter known for his mastery of marble and his creative use of materials. His works, exhibited worldwide, deal with metaphysical and dreamlike themes, human fragility and the value of the present moment, engaging with modern scientific ideas such as relativity and astrophysics.
02. Needs
Abele Vadacca needed a digital space to present his portfolio professionally and reach a global audience, increasing both sales opportunities and visibility. The artist also wanted a site that could tell his own story: the creative process as an authentic representation of his work, and a direct point of contact with potential buyers and collectors.
03. Solutions
We designed a website in two languages, Italian and English, to widen the potential audience and engage everyone browsing the gallery who might be interested in buying a piece.
To achieve that, we built a detailed portfolio inside the site where every work is presented in an engaging, informative way. Each piece comes with a full description, dimensions, the materials used and its artistic context.
We also set aside a dedicated video section where visitors can watch the artist at work. This brings the viewer closer to the art itself, letting them follow the creative process first hand.
To keep the many videos playing smoothly, we host them on YouTube, a reliable video hosting service.