SOFTWARE: WordPress
LOCATION: Italy
WEBSITE: www.optoplast.org
01. The Company
With its own engineering department and specialists in fibre optics, the company develops bespoke solutions to meet each customer’s specific requirements. One of Optoplast’s distinctive strengths is how quickly and efficiently it can design and deliver those solutions.
02. Needs
Optoplast came to Eu Web Agency for a website that could host a full product catalogue with descriptions. They also needed to inform potential customers about the sectors they serve. The partnership grew out of a need to establish a solid online presence for the company, nationally and internationally.
The client also wanted to manage product uploads on the site independently.
03. Solutions
We built a bilingual website (English and Italian) for Optoplast, aiming to create an international showcase for their products. Our main goal was an intuitive browsing experience with a well-structured menu and effective search across the catalogue, answering Optoplast’s need for a catalogue that is accessible and well organised.
To let the client run the back end on their own, we produced a video guide; Optoplast can now customise product sheets to their own requirements and add, edit or remove products and information independently, keeping full control over how their products are presented.
The website also gives an overview of Optoplast’s experience in the field, the markets it serves and its mission in engineering bespoke solutions. This section gives visitors a deeper view of the company, its capabilities and its way of working.